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Advertising Your Legislation on Youtube

- April 22, 2008

Courtesy of a student who is interning in Sen. Ron Wyden’s (D-OR) office:

Wyden is not up for re-election for 4 more years. The ad is meant to advertise his bill, The Healthy Americans Act.

The ad itself is not particularly clever — see, inter alia, the “photocopying your butt” routine — but it strikes me that this is an interesting new (?) tactic: make relatively cheap on-line videos, presumably using campaign funds, to promote your legislation. Will more bills end up advertised in this fashion? Are there other similar ads out there?

[Addendum: See this Roll Call article (gated).]

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